Startup Needs
Startups need to think of employer branding from first principles. It is an opportunity to build branding, culture and employeer experience from scratch.
Startups need employer branding to build a compelling identity from scratch and attract top talent quickly, while big companies and SMEs focus on maintaining and enhancing an established brand to retain and engage employees.Startups need employer branding to build a compelling identity from scratch and attract top talent quickly, while big companies and SMEs focus on maintaining and enhancing an established brand to retain and engage employees.

Employer Value Proposition (EVP) Development

Brand Strategy Formulation

Content Creation & Storytelling

Online Presence
- Career Page Optimization: Designing a user-friendly and engaging careers page.
- Social Media Campaigns: Running targeted campaigns on platforms like LinkedIn, Facebook, and Instagram.

Candidate Experience
Employee Advocacy

Employee Engagement

Recruiter marketing
